Facebook has made quite a few announcements regarding changes to their site layout and the way their users interact with the content.

The biggest change is they are bidding farewell to the term Fans for Facebook Pages and have replaced it with Like. Facebook had originally been considered progressively aware enough when they used the term Fan as opposed to Twitter’s use of the term Follower when creating page functionality. Now users who once were perhaps Fans of a page, such as the PIOSocialMediaTraining.com page on Facebook, have been converted to having Like it.

According to a post on their blog, Facebook is partnering with websites across the internet to integrate the Like feature on their sites natively. In addition, they are integrating Activity Streams for sites like CNN where you can see news stories your friends Like and also integrated Recommendations that are again being based on the preferences and actions of your friends. Facebook is quick to point out that your personal information is NOT shared with these third party sites that they are partnering with.

So what does this mean for you and your agency’s Social Media efforts on Facebook? From initial information and appearances your calls for your community to become “Fans” needs to be changed to asking them to…

While I fully anticipate versions of the Activity Feed and Recommendations to be available as widgets for independent publishers shortly after the conclusion of the developer f8 conference, how these changes and new features will affect current Social Media best practices is still to be determined.

I was mistaken. The existence of these widgets has already been announced

Related articles by Zemanta

• New Facebook Activity Stream Plugin Brings Filtered Stream to Any Website (insidefacebook.com)
• Facebook Announces Policy Changes, Social Graph (thenextweb.com)
• Facebook friends Web “likes,” Microsoft Docs.com, more (arstechnica.com)
• Facebook unveils big privacy changes (money.cnn.com)
• Facebook Offers New Features (online.wsj.com)
• Facebook Announces Plan To Infiltrate The Entire Web (businessinsider.com)

About The Author

Dave Konig has authored 141 articles for PIOSocialMediaTraining.com

Dave has been involved in Social Media since 2005 through the current major services and some defunct ones as well. During this time he has been able to hone the craft by testing out the theories of others, creating his own philosophies, and gathering a better understanding of the mediums involved through networking and most importantly actual practice.

Blog | Follow on Twitter | Be a friend on Facebook

Related posts:

1. Using Facebook Fan Pages To Tie Your Audience To Your Hub
2. Facebook Fan Pages for PIOs and Responders